How to Post Your House for Sale: Popular Guides and Structured Data Around the Web
In today's rapidly changing real estate market, posting a house for sale requires a combination of the latest hot topics and an efficient approach. The following are hot topics and structured data on the Internet in the past 10 days to help you quickly master publishing skills.
1. Recent hot topics in real estate (last 10 days)

| topic | heat index | Related platforms |
|---|---|---|
| Adjustments to taxes on second-hand housing transactions | 85% | Weibo, Zhihu |
| Popularization of VR house viewing technology | 78% | Douyin, Xiaohongshu |
| School district housing policy changes | 92% | Toutiao, Baidu |
| Rental market picks up after epidemic | 65% | WeChat, Douban |
2. 6 steps to post your house for sale
1.Prepare information: Real estate certificate, ID card, house photos (recommended at least 5 photos, including living room, bedroom, kitchen, etc.).
2.Pricing strategy: Referring to recent transaction prices in the same community, the floating range is recommended to be within ±5%.
| Community name | Recent transaction price (yuan/㎡) | Listing suggested price |
|---|---|---|
| Sunshine Garden | 58,000 | 55,100-60,900 |
| Greentown Yayuan | 72,500 | 68,900-76,100 |
3.Choose platform: Comprehensive (Lianjia, Beike) and vertical (Anjuke) platforms were jointly released, with coverage increased by 40%.
4.Write a description: Highlight 3 core selling points (such as school district, transportation, decoration), and control the word count within 200 words.
5.Contact for house viewing: It is recommended to reserve more than 2 contact information, and the response time should be <30 minutes.
6.Follow up on feedback: The platform ranking is updated daily. If the number of consultations in the first 3 days is less than 5, the title or picture needs to be adjusted.
3. Key data to increase exposure
| Optimization items | Improved effect | Operation suggestions |
|---|---|---|
| Title contains keywords | +120% clicks | For example, "XX school district room | subway 100 meters" |
| The first picture is the living room | +75% retention | Horizontal composition, plenty of light |
| Price with fraction | +32% consultation | For example, 4.98 million is more likely to be inquired than 5 million. |
4. Frequently Asked Questions
Q: Do I need an intermediary?
A: Self-sales can save 2%-3% commission, but you need to invest an average of 2 hours a day in maintenance; intermediaries can cover more customer sources.
Q: How to deal with price reduction?
A: Provide transaction records of the same apartment type in the past three months, and adhere to 90% of the psychological price as the bottom line.
5. Latest trend reminder
According to Baidu Index, the search volume for "urgent sale house" increased by 18% week-on-week. It is recommended that urgent sellers can indicate the words "direct sale by owner | urgent sale" in the title, and the consultation response speed will increase by an average of 2.3 times.
Through the above structured data and practical methods, you can efficiently complete the house sale announcement in the current hot environment. Remember to check policy changes every week and adjust strategies dynamically.
check the details
check the details